One of the best-known names in cruising, Princess Cruises first set sail in 1965 with a single ship cruising to Mexico.
Today, the line has grown to become the third largest cruise line in the world, renowned for innovative ships, an array of on-board options, and an environment of exceptional customer service. A recognized leader in worldwide cruising, Princess offers approximately 1.3 million passengers each year the opportunity to escape to the top destinations around the globe, aboard a fleet of 17 modern vessels.
Princess Cruises rose to fame in 1977 when one of its ships, Pacific Princess, was cast in a starring role on a new television show called "The Love Boat." The hit network series, which introduced millions of viewers to the concept of a sea-going cruise vacation, was a top rated show and both the companies name and its "Seawitch" logo have remained synonymous with cruising to this day. The show, which is syndicated around the world, has been widely credited with fueling the dramatic growth of the cruise vacation industry.